OraqelPreview: extension of the appCampaign 9 of 16 · Added idea
Gift chains (pay it forward)
Every person who gets a gifted seat is invited to gift one onward or add one name.
Ask 1 Donatea lifetime membership or business seats
Ask 2 Add someoneto the lifetime waitlist
Channels
- The claim screen
- Thank-you emails
- Shareable cards
Assets
- A “pass it on” card after claiming
- A chain counter (real numbers only)
- A family-tree style “who started this chain” view
Steps
- Add the pay-it-forward step to claim and thank-you
- Make adding a waitlist name one tap
- Celebrate long chains on social (with consent)
Timeline
Build once, runs all the time
Owner
Product (Shane) · Trevor (proposed)
KPIs
Chain length · share rate · gifts per claimed seat
Measured from real data only. Targets are set by Trevor and are not shown yet.
Why it helps
Every gift creates the next ask.