Campaign 11 of 16 · Added idea
Nursing-home stories series
A recurring content series from the pilot nursing home (with written consent) that shows what a gift does.
Ask 1 Donatea lifetime membership or business seats
Ask 2 Add someoneto the lifetime waitlist
Channels
- YouTube
- Shorts and Reels
- Podcasts
Assets
- Episode template: teaser → visit → follow-up
- Faces hidden by default
- Donor-family thank-yous (opt-in)
Steps
- Start after pilot consent
- One story every two weeks
- Every episode ends with both asks
- Fund the next home
Timeline
After the pilot; ongoing
Owner
Zion Media · pilot lead (proposed)
KPIs
Views · gifts to the nursing-home box · new facilities registered
Measured from real data only. Targets are set by Trevor and are not shown yet.
Why it helps
The most moving proof that Oraqel matters.